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www.2checkout.com CommerceNow 2021 – Conference Summary

by | Jul 8, 2021 | Conferences | 0 comments

CommerceNow21
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CommerceNow 2021 | How Data-Driven Pricing Can Level up Your Ecommerce Game (Prisync)

Burç Tanir is the CEO and Co-Founder of Prisync (https://prisync.com/), a SaaS-based price tracking platform that tracks your competitors’ prices, price changes, and even their stocks.

With lots of experience in Sales & Marketing operations, he will talk about how to leverage data transparency in pricing decisions – and why this is one less-known way to grow profitably in this fast-paced eCommerce environment.

https://prisync.com

 

CommerceNow 2021 | What Does It Take to Build an Experimentation Culture? (VWO)

Siddhartha Kathpalia is Senior Product Marketing Manager at VWO (https://vwo.com/), one of the best A/B testing tools out there for fast-growing companies to use for experimentation & conversion rate optimization. Siddhartha has over 10 years of experience and has worked with various organizations – both B2B and B2C – across different marketing functions.

In this session, Siddhartha will share some insights about what it takes to run a successful experimentation program in order to thrive like Amazon, Netflix, and Booking.com, some of the most coveted product companies of our times, with experimentation at the core of their success.

CommerceNow 2021 | How to Turn Casual Shoppers into Lifelong Customers (ProductLed)

Ramli John is Managing Director at ProductLed (https://productled.com/). Ramli helps companies optimize their user onboarding experiences and convert more trial users into life-long customers. He is also a co-host of the Product-Led Podcast and recently launched his book, Product-Led Onboarding.

In this session, Ramli will share some fantastic strategies you can use to turn casual shoppers into devoted customers, backed by consumer psychology principles.

CommerceNow 2021 | Tips to Get into the Brains of Your Site Visitor (Invesp)

Ayat Shukairy is co-founder of Invesp Consulting (https://www.invespcro.com/), an eCommerce optimization company. With over 12 years of entrepreneurial and marketing experience, Ayat helps companies create websites to fall in love with, while increasing their online sales.

In her session, Ayat will share how to successfully combine consumer theory, user research, and experimentation to create the perfect experience.

CommerceNow21| How Enterprise Companies Are Adapting to the Friction-Free eCommerce Landscape (Sift)

Kevin Lee is Trust and Safety Architect at Sift (https://sift.com/), one of the leaders in Digital Trust & Safety, empowering companies of all sizes to unlock revenue without risk.

In this session, Kevin will be covering some ways machine learning and behavioral analytics can enable growth and retention while preventing fraud.

CommerceNow 2021 | How to Uncover Your Best Growth Opportunities (DemandMaven)

Asia Orangio is the CEO and Founder of DemandMaven https://demandmaven.io She has been helping SaaS founders from around the world identify their greatest growth blockers and overcome them through tried-and-true growth strategies.

In her session, Asia will tell us what “success gaps” are, how to find them, and how to uncover hidden money-making growth opportunities.

CommerceNow 2021 | How to Uncover Your Best Growth Opportunities (DemandMaven)

Mike Korba is Co-founder & CCO at https://user.com For the last few years, Mike has helped empower numerous online businesses – from SaaS companies, eCommerce businesses, along with entire B2B sectors – to grow smartly and effectively.

In this session, Mike will talk about what true personalization means in 2021, and how companies should scale it.

CommerceNow 2021 | How to Choose the Right Tech Tools to Grow Your Store (EcommerceTech)

Derric Haynie is Chief eCommerce Technologist at  https://ecommercetech.io Half of Derric’s day is spent reviewing tech tools, and the other half is helping merchants discover which solutions are right for them.

In this session, Derric will share his 7-step framework for building a roadmap of technology solutions to test for your store.

CommerceNow 2021 | Using Growth Hacking to Unleash a Sustainable Growth Engine (Sean Ellis)

Sean Ellis is the founder & CEO of Qualaroo https://qualaroo.com & GrowthHackers https://premium.growthhackers.com and the very one who coined the phrase “growth hacking.” Sean has wide-ranging expertise in early-stage startup growth, growing larger companies, the future of marketing and growth hacking, how to best found a startup, and some of the key ways to raise venture capital.

In this session, Sean will share insights on how to use growth hacking to unleash a sustainable growth engine. He’ll use practical examples from some of today’s fastest-growing companies and give you actionable guidance for taking your growth to the next level.

CommerceNow 2021 | Focus on the Customer as a Person (Zappos)

Alexander Genov is head of customer research at Las Vegas-based e-retailer Zappos https://www.zappos.com Alex has spent over 15 years helping companies understand customers as people and not just for their purchase histories.

In this session, he’ll introduce a new way of thinking about how companies should understand their users, customers, followers etc.

CommerceNow 2021 | From No-Man’s Land to Wonderland – The Journey to Omnichannel Success (Verifone)

Oana Trif is Director of Product Global eCommerce & Digital Business at Verifone https://www.verifone.com Oana leads an innovative team of Product Managers and Product Marketers and is dedicated to strategizing, building and connecting the dots to create impactful products.

In her session, Oana will take us through the journey to reach Omnichannel Success: why omnichannel is key in today’s eCommerce space, what are some do’s and don’ts, and the main principles to follow, in order to reach success.

CommerceNow 2021 | Speed to Market-ing (Uberflip)

Randy Frisch is the CMO and Co-Founder of Uberflip https://www.uberflip.com a content experience platform that empowers marketers to create fantastic experiences at every stage of the buyer’s journey. He has defined and led this movement, prompting marketers to think beyond content creation and truly put their customers first by focusing on their experience.

In this session, Randy is going to share how to stay on track as a team and how to increase funnel velocity by looking at the right scope, controls, and technology for your business.

CommerceNow 2021 | A Winning Exit: How to Build a Business You Can Sell (FE International)

With over a decade of helping SaaS founders successfully divest of their business, FE International https://feinternational.com CEO Thomas Smale will share how to build a business that will attract potential buyers down the line.

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